Join us for a special evening with Lou Holtz at 5:30 p.m. Wednesday, Nov. 14. Guests will be treated to a private dinner and conversation with the Hall of Fame coaching legend. Proceeds support education and advocacy.

Limit 35, tickets on sale now.

DIXON, Calif. — Far West Equipment Dealers Association welcomes Hall of Fame football coach Lou Holtz as its keynote speaker for the 2018 annual convention. Holtz will share his “Game Plan for Success” at FWEDA’s welcome breakfast, scheduled Nov. 15 at the Hyatt Indian Wells Resort & Spa in Palm Springs.

Holtz established himself as one of the most successful college football coaches of all time. He is the only coach in the history of college football to take six different teams to a bowl game, and to win five bowl games with different teams. He’s also the only coach to have four different college teams ranked in the final Top 20 poll.

Despite never inheriting a winning team, he compiled a 243-127-7 career record that ranked him third in victories among active coaches and eighth in winning percentage. His 12 career postseason bowl victories ranked him fifth on the all-time list. Holtz was recently selected for the College Football Hall of Fame, class of 2008, which places him in an elite group of just over 800 individuals in the history of football who have earned this distinction. Just one in 5,000 people who played college football or coached it make it into the Hall of Fame.

Holtz is also considered among the greatest speaking legends in America today. He will share his views and experiences on overcoming seemingly impossible challenges by setting your own goals and working to achieve them. He has built a reputation as a motivator, a demanding disciplinarian, and someone who relishes challenges and hard work.