2020 FWEDA Leadership Series

Today’s competitive market demands dealerships provide client solutions through effective relationship management. Join us MARCH 10 in Phoenix, Arizona, as FWEDA presents, “A Warrior’s Mind,” with Shannon Rusch of Victory Strategies, a leadership consultancy bringing together Elite Military Members, Fortune 500 Executives and High Impact Entrepreneurs. Rusch and his team of former U.S. Navy Seals share the many ways elite military skills training can equip businesses and management teams to increase sales and improve client relationships using proven team-building and leadership development strategies.

Rusch brings a wealth of wisdom, experience and expertise as a trainer, speaker and coach advising dozens of Fortune 500 companies — commercial and government clients — on strategies, procedures and best practices to achieve mission results.


9:30 a.m. to 1 p.m. (Lunch served)
Evie’s Pavilion at Papago Golf Course

  • “Investing in Key Employees” – Jerry Leemkuil, Federated Insurance
  • FWEDA Update – Legislative Advocacy and Industry Relations: Joani Woelfel, FWEDA President & CEO and Natalie Higgins, EDA Vice President of Government Relations
  • “A Warrior’s Mind” – Former U.S. Navy Seal, Shannon Rusch, Victory Strategies
  • “Be a 2020 dealer: The virtues of using social media, text messaging, and review generation in growing business” – Trevor Allred, KENECT   FWEDA’s 2020 Regional Leadership Series Sessions are free to members and open to the public/nonmembers.Prospective members who join FWEDA will be credited cost of lunch.   Topics are relevant to the equipment, agricultural, industrial, construction and rental equipment industries or anyone in a management or leadership position.

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